How to Traffic Nova Social Display creatives via CM360

Download One Pager Info about how to traffic Nova creatives via Campaign Manager here

Overview of Campaign Manager 360 (alias CM360)

Nova Social Display ads can be "Ad Served" via Campaign Manager 360. It can be ad served in any DSP via CM360 tags. This allows for addition of Click Trackers, Impression Trackers and DV (Double verify monitoring and blocking) Trackers to be added directly into CM360 and Ad served. This allows for centralised campaign performance monitoring and reporting.

CM360 trackers do not need to be added in Nova since they are directly setup in CM360. There will be potential double counting if the trackers are added to Nova.
Nova tags can be trafficked as a Custom Display creative type in CM360.

Note: Exporting a Tag sheet from CM360 will allow you to choose Javascript tag which will allow you implement a compliant tag within a DSP.

The Direct integration implements the CM360 Tag into DV360 as an iframe tag that is cross-origin and will cause the unit to display in fixed size.

Trafficking process for all DSPs

Please refer to how to copy or export a creative ad tag for additional information

Select CM360 DSP from the DSP dropdown list and click Copy to Clipboard. It is important to select the correct DSP tag option from Nova.
Setup the Campaign, Placement, and Ad in CM360
Add the Creative(s) using Custom Display
Set Creative Name, set the Ad Size (300x250 or 300x600 or 320x480 or 336x280) and select Type as Custom Display
Copy the Nova Ad tag in the HTML Field and save the creative. Then configure any trackers following the stand process for any display campaign.
Export the CM360 tag as Javascript
Traffick the Javascript CM360 tag in the DSP
To confirm everything is set up properly make sure to Preview using test-a-tag.com or the respective DSP preview.

Have any questions? Send us your request at support@createwithnova.com