CTV/OLV (VAST)
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      Trafficking a CTV/OLV Creative and Accessing VAST URLs

      This article will explain the procedure on how to get the VAST Tags from a CTV/OLV creative for trafficking in your Ad Server / DSP.

      Nova's CTV and OLV creatives are trafficked using VAST tags and we support all major versions of VAST: 

      • v2.0 (2012)
      • v3.0 (2012)
      • v4.0 (2016)
      • v4.1 (2018)
      • v4.2 (2019)

       

      Procedure

       

      • To obtain the VAST Tags, you must Render the creative.

        Edit_CTV__VAST__Creative_-_Nova

      • Find the creative on the Dashboard or Campaign page, and click the Ad Tag button.

      • Locate the correct version of the VAST URL for your desired DSP / Ad Server, and click the Copy to Clipboard button.




      If you are unsure which VAST version to use, consult your DSP / Ad Server documentation. After that, if you’re still unsure, try the highest version and work your way down.

       

      • Paste the VAST URL into your DSP / Ad Server as a Third Party Video Creative.

       

      Documentation links for common DSPs:

       

       

      Video Specifications for common DSPs:

       

       

      If you hav any questions or are facing any difficulty in trafficking CTV/OLV VAST Tags in your Ad Server/DSP then send us your request at support@createwithnova.com