1. Nova Wiki
  2. Social Display Setup

Caption and CTA Button Character Counts for all ad sizes

 

Caption Character Count

  • Flex size
    • Maximum 300 character before "See More..". After clicking on "See More" the caption can show maximum of 1500 characters in Total.
  • 300x250 size
    • Maximum 80 characters shown (regardless of crop feature being used or not)
  • 336x280 size
    •  Maximum 80 characters shown
  • 300x600 size
    • Maximum 224 characters shown 
  • 320x480 size
    • Maximum 80 Characters if crop feature is not used
    • Maximum 224 characters before "See More" if crop feature is used

CTA Button Character Count

  • Flex size
    •  Up to 48 characters are supported 

We highly recommend to keep CTA text within 35 characters maximum given most sites do not have more than 300px width to allow full visibility. In such cases, it will be truncated to 35 characters.

  • 300x250 size
    • Maximum 30 characters (regardless of crop)
  • 336x280 size
    • Maximum 30 characters
  • 300x600 size
    • Maximum 35 characters are supported
  • 320x480 size
    • Maximum 38 characters (regardless of crop)